Team celebrates successful ADIPEC 2018 which showcases digital vision
Petrofac’s new-look exhibition stand concept unveiled at ADIPEC 2018 was the perfect place for the Company to showcase how it is incorporating digital technology within its business as part of its long-term digital vision.
The new digital approach is underpinned by the drive to unlock value across the asset life cycle through digital delivery. The three principal components for Petrofac are: to embed a digital culture, develop digital solutions for our clients and embrace digital for increased productivity.
To showcase the innovative digital approach, a brand new, paperless, tech-enabled stand was developed and now forms the cornerstone of Petrofac’s trade show marketing strategy.
ADIPEC is an annual industry event which attracts 110,000 delegates from across the globe and was the ideal platform to unveil the new look stand.
Hazel Meldrum, Head of Marketing at Petrofac, commented: “ADIPEC is a key event in our exhibition calendar. With this year’s theme focusing on digitalisation in the oil and gas industry, it was the ideal opportunity to showcase our vision and new approach.
“Our teams have worked hard to meticulously plan the design and content of the stand to support and showcase our digital future. The successful transformation of our exhibition approach exemplifies our commitment to digital innovation and harnessing technological advancements for productivity and to add value to our clients through increased safety, productivity and capital spend efficiency.”
Watch the highlights of ADIPEC 2018 to find out more about our digital future
Sunder Kalyanam examines the challenges of mega oil and gas projects, with a focus on Orpic’s Suhar Refinery Improvement Project
Karim Osseiran highlights how Takatuf Petrofac Oman is supporting national workforce development