26 June 2014
Petrofac named as one of LinkedIn’s top 20 most influential UK brands
Petrofac has been named as one of the top 20 most influential UK-based brands for LinkedIn’s 300 million members worldwide.
LinkedIn determined the list using its own content marketing score for brands. This involved measuring members’ engagement rates with content on brands’ pages, such as their posts and videos.
Petrofac appears on the list with traditional media brands such as the Financial Times and the Economist, as well as major consumer brands like Unilever and recruitment agencies.
Claire Baxter, Digital Communications Manager, commented on the achievement: “We’re very proud to be named as one of LinkedIn’s top 20 most influential UK brands. It’s great to see a high level of engagement with our posts from our Followers and LinkedIn members worldwide. Our number of Followers has increased by 27% in the last six months to more than 115,000. We look forward to continuing to engage with existing and new Followers and increasing awareness of Petrofac as an employer of choice on LinkedIn.”
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